How Do You Take Care of Your Clothes?

It’s such a colorful afternoon with the peeps from Unilever makes of Comfort detergent and Comfort Fabric Softeners. I love their setup where we were given pretty strong magnifying gadgets so we could take photos of fabrics with these wonderful models!

Marianne Tan the brand manager for Comfort says “We in Unilever know you love clothes and if you wash them, some get weathered, but how can you love your clothes to the last thread? You have to use COMFORT Care Detergent. It’s in powder and liquid form and in variants Glamour care and Fashion Care. Eliminate the signs of Clothes Aging with the new Anti Aging Technology in detergents. Love, wear, wash and repeat.”

Amor Prieto the Manager of their R&D says “It takes 5 washes to see signs of aging, the need for clothes to look NEW longer is in demand and we have a new range of products to fight the signs of aging. As we wear and wash them, it contributes to that. The use of bleach even makes the fabric weaker. Harsh detergents get the colors faded, even friction contributes to it. It can ruin your look, but these new fabric care detergents have enzymes that snip bobbling off so your clothes still look new. It prevents yellowing, shape loss, and our new fabric conditioner has Triple Care Technology which protects your clothes from friction and heat. It even protects prints, this is why Comfort make the clothes you love be new for longer.”

Rajo Laurel says “Fabric care is important even after designs, materials are delicate to wash and in investments like designer made clothes, you need to maintain it’s usage even after a while.”

Daryl Chang “Before I buy anything I think of how many times I use it and not just me, but a lot of people spend on clothes. A year or more, you have to get your investment out of it. When you shop you have to be wise, not unlike when I was younger when I didn’t think about sustainability.”

I was a clear case of clothes aging LOL

Apples Aberin says “It is important for me to take care of my clothes, I like dressing up but do repeat my stuff so I take care of them so they last longer, it’s a way of self expression, not to try show aging in your clothes. I love Comfort the most!”

Now how about you? How do you take care of your clothes?

The PSI Lifestyle Hub in Quezon City

Got invited to the PSI Lifestyle Hub in Quezon City. It's pretty near my place and it sits right across my old school Trinity University of Asia at the ground floor of The Garden Heights Condominium. I'm pretty familiar with this area because I spent all of my highschool years here. It's bustling with SME's, hospitals, new restaurants, malls but I think it's a pretty nice place to put up a business that would cater to a niche market. It's me and you, the millenials, the xennials, Gen X and Y who by stroke of luck will get to see the new PSI Lifestyle Hub. Here's a short tour :)

I enjoyed knowing that there’s now a store that would cater to big men like me and sell them at a fair price.

If you’ve got a craving for Montaño Sardines, or a health freak looking for Benevita Coconut products, or finding a big guy’s outfit at Perfect 10, finding the best London and Korean made stuff from London Cosmetics Manila, or school/office supplies from Chubby Bunny, PSI Lifestyle Hub would be your destination of choice.

Congratulations and again, for those who would want to see the products personally or talk business, please visit them at PSI Lifestyle Hub. It is right across Trinity University of Asia and St. Lukes Hospital.

You may also send your inquiries at https://www.facebook.com/PSILifestyleHub/ Facebook page because they’re ready to answer if you have questions about the products they offer. I’ll be back there to shop for clothes soon, I found a long sleeved shirt that I like.

Big boys don’t worry, they have huge sizes up until 7XL.

KUMAGCOW

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Outstanding Laundry Technologies: Lagoon Advanced Care Systems

Fast, easy and green... that's the vision. With the release of the Electrolux line 5000, Electrolux Professional is pushing for technologies for equipment that is delicate on fabrics, gentle on the environment and something that would change the business. This Lagoon Adavnced Care is ergonomic, sustainable and that treats clothes well. This is a wet solution, but doesn't use harsh chemicals so even if you use less water, you don't compromise the efficiency and quality of cleaning clothes. This is an alternative to dry cleaning.

Dave Arboleda says "We are a stones throw away from Araneta Coliseum, you see how they use gowns and suits so you know how hard it is to take care for them. We usually have them dry cleaned right? But that is a little dangerous because of the solvents that are used, so we have developed a wet cleaning system that has been approved by Woolmark, a standard recognized worldwide.  Perchloroethylene is not good for the environment and is toxic, the substance also needs proper disposal as it is hazardous. It also causes cancer, can make white fabrics gray which isn't a lovely picture to paint. Perc is now restricted abroad and will be banned in the next few years. Solven based washing is not a good thing if you use these chemicals, it's not as fresh, not as clean, not eco friendly and not healthy (harmful to operator and owner of the clothes). Hotels and Laundry shops have these dry cleaning machines and some even have used wash basins at times without knowing the dangers of it. The best alternative? Here's the Lagoon Advanced Care systems."

Lagoon Advanced Care systems are not complicated, it's fast, effective and can be done in one hour. Customers now come back for it because it's a game changer. 

Ko Jon Hok explains "This is a water based solution, I'm wearing a suit right now and it's common in so many countries. Jackets have different types of fabric just like your local barong. From receiving the garment, to spotting, washing, drying and pressing, it takes about an hour to finish everything.

The Lagoon advanced care machines have different capacities. Woolmark developed this system with us and got us certified also with other fabrics. The system has efficient dosing which means it adjusts the amount of solvents/detergent depending on the load. It's very easy to mount, (he then puts his wool and polyester in the machine) it uses the existing water in the drum and it uses very small amount. The foam cleans it all and cushions the garment. In a way it mimics hand washing, but this is consistent and very gentle. The dryer on the other hand detects the moisture of the clothes (through a sensor, he showed us using a hand and it detected that her hand had 8% moisture) so you efficiently use energy or heat on the garment. If you see the before and after photos, it has some wrinkled after washing, but after drying it gets straightened out and almost needs no ironing (because of the conditioner they use). From coats, to dresses, to wedding gowns, now you can do it in a machine instead of just hand washing these expensive gowns. Even with beads, embroidery, stones, mixed clothes, fleece, velvet, silk and a whole lot more, it would look almost new after going through the Lagoon Advanced Care system. The Electrolux machines with the custom programs, the detergents and conditioner (so it's easier to iron and protects it with coating) pumps, and will only work with the detergent and conditioner that is tested eith it and can be installed fast. Hotels have used it already, we have pioneers who have used this system and it is available all over the world.

For those who want to know more about the system, you may contact ELS Philippines Inc. who is the laundry solution provider and distributor in the Philippines. They are located at M5 Goldland Tower at 10 Eisenhower Street Greenhills San Juan City. You can also visit their website at https://elsphilippines.com/. 

KUMAGCOW

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