You know this brand from a mile away. They've got some of the best clothes known the world over and they have made their mark already in the Philippine retail scene. Twas an exciting evening to showcase what they have for next season. It's all things nice and comfy. It was meant for men, women and even kids on the runway. It was something so nice to see after a whole week of fashion overload... something sweet to end the season.
The event was hosted by Borgy Manotoc and Nicole Anderson which I have seen quite often in other events. They were excited as I am about this big launch for Mango's newest flagship store at the Mall of Asia in Pasay City. I've seen this still in construction a few days back when I covered other shows and I must say its size was just bigger!
Then LIVE MUSIC was done by Taken by Cars. I must admit, I dig their music and twas something to enjoy much like international fashion shows.
Mango and HE by Mango presented coats, layers, jackets, dresses, leather, prints and stripes. They also have different shades of gray, black hues and even tan in the mix. I'm loving Mango already and then there was more! This one's Mango Sport and Intimates.
Another day, another sizzling hot afternoon for bodies adorned in what we all love wearing when we go out, that's JUST DELIVERED JEANS from SM Men's Fashion. How can we not love a full fashion show with great Filipino, American, and Brazilian male models strutting the runway of SKY DOME in SM North Edsa! This is so good!
The show was hosted by gorgeous Bianca Valero whom we saw a few days ago during the Dole event. We didn't have time to chit chat though.
Then the boys came out. Here's Hideo Muraoka and Fabio Ide. Brapanese anyone?
They were all smiles and donned in jeans, denim jackets and denim shirts. I own a couple of pairs from SM and it was really a treat to see it worn like they do. SM Men's Fashion implicates that they have the basics and you just need to mix and match it with whatever you have existing in your closet, it's so nice no?
Then the other guys came in...
Then someone so familiar to you guys came along too. Do you know this guy?
Yes, that's Daniel Matsunaga. He's with Rafael Do Prado aka Rafa on this bit. For more photos click the link below!
With it's roots from the East coast, Mossimo has transcended and finds itself combine with things associated with the US West Coast too - dubbed as one of the greatest American apparel companies. The marriage just spelled oozing sexiness and freedom to choose among Mossimo's different aesthetics and interpretations as compared with brands that are fashion forward in the local and international scene. After all, they are a brand that caters to cutting edge fashion and innovation. Have you visited their store today? If not you are missing a lot!
MOSSIMO is California Cool! - Easy and light materials using bright earthy colors is one standard that Mossimo is trying to follow today. The brand effortlessly is becoming hip, young and urban. They are also setting up a new store format with the "California cool" feel that personifies a street-beach lifestyle culture which those two coasts of the US actually imposes. The Mossimo branch in Trinoma Mall, Quezon City is already implementing this look since November 1 and the place just looks brighter and better. A representation of young and fresh store would end up accommodating a wider and younger age demographic.Ms. Magnolia David of Mossimo Philippines is so proud they were able to come up with this concept; and pretty soon other stores will follow suit.
Men and women need not to spend a lot of money just for urban fashion and they are gearing to make this a better deal by bringing choices to their 66 branches across Metro Manila. They will also be opening up more branches soon outside of the metro.
Having some natural elements such as wood and cold ones like metal, the store would ultimately make a better and brighter shopping experience. The clothes also exude this feeling of nostalgia, arts and craftsmanship so you know you are getting your money's worth. The clothes are impeccably made to be cool, colorful and stylish. I should know, I have several shirts, pants and accessories already part of my wardrobe and all are from Mossimo of course! With hand painted logos and a play on various industrial pieces it also gives the store a very calm and collected feel.
Soon these 80 to 150 sq m stores filled with apparel from young men and women will make a mark in the lovely paradise called the Philippines.Mossimo will dominate the urban fashion scene soon in Manila; then the nearby provinces. Mossimo is indeed California Cool and it will continue to be on this path from hereon. The brand will continue to evolve in the coming years and all you gotta do is sit back, relax and make your wardrobe better than the usual with Mossimo clothing. They've got specials this Christmas season you should definitely take advantage of. I saw some shirts and other garments on sale when I passed by this branch last week and I'm sure they still have it running. You should definitely drop by and get it!
