The Rise of Ascendra International: A Conversation with the Founders

Monday, July 07, 2025


Things are taking shape at the headquarters of Ascendra International. We had a glimpse of it at the 6th Floor of Global Link Center along Shaw Boulevard in Mandaluyong City. We were welcomed by their executives headed by CEO Engr. Jurgen Daniel Gonzales, their Chief Strategy Officer Joseph Lim, COO Miko Imson and their Chief Financial Officer Ms. Francesca Fugen. As you may have heard, these names are no strangers in the network marketing industry and has brought decades of their experience to Ascendra International.

Their CFO Ms. Francesca Fugen says "Thank you and it's a pleasure to see you all here despite the rain and doing this on a Monday. Welcome to ASCENDRA! What you are seeing today is our new home, you will see a lot of things happen in this place." 
 
Chief Strategy Officer Joseph Lim says "Thank you to everyone who made it here, especially those who have come from far away like Northern Luzon, Visayas and Mindanao. We always hear that if it's MLM, people need to suffer, to have a lot of sacrifice in order to reach for their dreams, but in Ascendra, we will be part of your journey in achieving success!" 

COO Miko Imson told everyone about how excited they are and thanked them about spending their day at their new office. He described it as a new milestone, as the new office will be a venue to make dreams come true for a LOT of individuals and their families. He dubbed this as the start of their partnerships, and a new beginning, with hope and love.

Their CEO Engr. Jurgen Daniel Gonzales says "I am formally welcoming everyone in our new home. I want to thank everyone who put their trust in Ascendra, we are on a trial stage, haven't had proven things yet, but you are here to put your trust in us. And what we can say is, we will not break that trust, and together with our CSO, CFO, COO, we will be your partners in success. We will try to make it easier for your to achieve things with Ascendra!"

We asked them a few questions that afternoon, here's a video coverage of it:


They also emphasized how they want to change the industry by utilizing a business model that is rooted in sustainability, transparency and ownership. They will not be like the run of the mill corps and do products first. They also want to focus on their long term goals and use AI, education, to fulfill their purpose. They want Filipino entrepreneurs and support them through trainings and have distributors access it without trouble. They are also keen on streamlining all their processes, to make sure to lower costs, give what's due them, and to raise network marketing standards as a whole.

If you want to know more or be part of their growth, you may visit their social channels as Ascendra International will be on FB, IG, YouTube and TikTok. Just search for the name and they'll be there.


COW

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