Shopee Endorsed by Kris Aquino

Thursday, October 22, 2020





I had my heart on my sleeve when I saw a silhouette quite familiar to me... but remained a mystery to some of my blogger and media friends one morning. I am sure they wouldn't be able to guess who this is, but at that time I already had a pretty good hunch. The holidays are of an important part of the Filipinos lives and Shopee is launching 11.11 and 12.12 in a big way. They got the one with the huge personality, the one that got us all in the edge of our seats when she opens her mouth, she's a source of happiness and a ball of fun, speaks of truth, classy, with an impressive command of English and hell of a lot tactless at times, much like me, and I love her for that. She is no other than Kris Aquino.


The mother of Kuya Josh and Bimby is now the official endorser of Shopee. What I felt during this time was an OMG floating on top of my head. I couldn't believe they got the queen of all media doing the best job this season, but in hindsight, I couldn't blame them at all. I was excited, to say the least, to see her doing what she does the best, and she hosted the online media conference's games to give us a taste of what's going to happen this November and the Christmas season. 





11.11 and 12.12 was also explained to us briefly by the Shopee Country Head Martin Yu. In a nutshell, Shopee is growing and so is the trust of the Filipino consumer with their app. They showcased how they have given access to e-commerce to everyone and will continue to do so in the coming years. Now that everything is online, they even got necessities like groceries in the app making it easier for consumers to repeatedly use the platform and make it part of their daily lives. Making sure also that it is safer, from shopping, shipping to receiving the packages and I can attest to its convenience (oh I always Shopee). Ms. Kris also told us of her different purchases during quarantine which includes all pink items, pink surgical masks, knick knacks and a lot of other items in the same color shade (not surprised, it's why I love her!). During 11.11 and 12.12, they will have FREE Shipping Days, a Flash Sale Day (Nov 4), ShopeePay Day (Nov 5), Games Day (Nov 9), and my favorite Voucher Day (on November 10th). Not only that, they'll be having special brand sales which includes top ones in the country, they made it bigger for you because Shopee is a huge partner.


Kris also told us that there will be several opportunities to also help. Organizations and charity institutions will have direct channels on the app where consumers can directly help so it would be easy for them to do so. It will include Digital Charity Sales, Co-Branded Livestream with Brand donations and an in-app donation drive which I find so endearing. Imagine, they took time and effort to do this so they could help causes which are also close to Kris Aquino's heart, which is such a noble cause. They call it Shopee Bayanihan Pamaskong Pambata.



Kris will also have participation not just in the commercials, but also in a big 11.11 Christmas Special which will happen on November 11th in Wowowin. They will also be having a whopping Php 1 Million worth of Daily Cash Prize in the 11.11 and 12.12 Christmas Millionaire special which will happen soon, so stay tuned for that!



By the way, we got first dibs on the new Shopee commercial and all I can say is, that Kris Aquino you miss will be so much fun to see. I don't want to spoil it for you, but all her iconic acts will be involved in it. Shopee also promises there will be more in store for you this 11.11 and 12.12, and I can't wait for you to find out more about it. Make sure you download the app on Google Play or the App Store. 


Kris also said not to call her Ms. Kris anymore, as it is one of her pet peeves. She also says "Shopee came in when I was in one of the lowest point in my life and I am thankful for the trust they've given me!"


Congratulations Kris! I am so happy for you and your whole family!


Check this out!




COW

GINEBRA SAN MIGUEL Calendar Girl 2021

Tuesday, October 20, 2020





The word is out and yes, Ginebra San Miguel has chosen their Calendar Girl for 2021. The lady hails from California USA. This LA based gorgeous woman is Christelle Abello. 


Allan Mercado of Ginebra says “Welcome to the 2021 Ginebra San Miguel Calendar Girl Launch. We are bringing it to you so you can experience it in the comforts of your home. Everyone is working, ganado sa bahay, we will feature a fresh face, in 6 calendars personifying One Ginebra Nation. We are very happy to welcome her to the Ginebra San Miguel family, thank you!”



Born to a Filipino mom and an American Dad, she entered pageantry and went to win Bb.Pilipinas in the US. She also joined Ms World Philippines later on, and even if she didn’t win, planned to stay and fell in love with the Philippines. 

Christelle Abello says “I am so overwhelmed and thrilled, can’t believe that I am the new Ginebra San Miguel Calendar Girl. This is a dream that turned into a reality, I am so happy, thrilled and honored to be part of the Ginebra Family. Having the values of appreciating everything in life. I asked my friends for help to do a fundraiser, got help from the states, as I know kindness goes a long way. Our value of being hospitable is so powerful, I’m using my platform to show others that the Philippines is a great place to see.”


“I was interested in this project, I had to audition for this. It is a great way to inspire our people in these trying times. It is a difficult year for all of us, but we are resilient, we push forward and stay positive."







The theme this year is Ganado sa Bahay. She laments "We still can enjoy things in the comforts of your home and face the world the next day. Even in pambahay, no makeup on, you can put on a lipstick and go celebrate with your loved ones." 


She continues explaining the concepts and tells us "The third layout is about gaming, playing and making memories. The 4th layout is about being ganado sa ehersisyo, to get fit so you feel happy and ready. The 5th layout is ganado sa pagpipinta or any other hobby, to do what we love to do, to unleash creativity. The last layout is for doing good in your career, to reward yourself after a long day of work."


She adds “My favorite is the Ganado sa Pagpipinta, I really relate to it because it speaks about doing your passion.”


Congratulations to Christelle and the whole Ginebra nation! She will be seeing you in billboards, ads and calendars the whole year. Please make sure you visit the Ginebra San Miguel Facebook page and website to know how you could get your own calendars. Stay tuned!



#OneGinebraNation
#GanadoSaBahay




COW 

A Charitable Birthday for Skin Magical’s Ghie Pangilinan

Sunday, October 18, 2020



Skin Magical CEO and Founder Ms. Ghie Pangilinan turned the big 40 last Sept. 11th. This was still ECQ period and she wanted to make her day a very memorable one. So she chose to celebrate it with the people from Haven for the Elderly in Tanay, Rizal, a center for taking care of abandoned or retired elderly people.


They prepared bags of groceries and assorted clothes. Together with a few staff members, they distributed these to resident lolos and lolas. In return, they thanked her for her kindness and generosity. They were also prepared meals during a short event, health protocols were observed. She has been doing this since 2014 and the folks at the center felt they're never forgotten. 



She also didn't forget to treat her 400 employees. A special feast was arranged (physical distancing observed). They each received five kilos of rice and a gift from Ms. Pangilinan as well. She also did the same for her neighbors and tricycle drivers of Sitio Butig, Brgy San Pedro in Morong, Rizal. This is where the Skin Magical manufacturing plant is  located.


Ms. Ghie Pangilinan says “They came to my mind when I was thinking of how to make my birthday special. I often see them before I get into the plant. I have been blessed, and I've always wanted to share them with people who have been supporting me and my company. I felt it’s just but right to share them with others. Our goal is to continue to inspire  Filipinos through locally made brands Skin Magical and Pore It On Cosmeceuticals Solutions, Inc."



She was given gifts and surprised by her husband, celebrity endorsers of her various brands like Dimples Romana, Jolina Magdangal, Joseph 
Marco, Anna Cay, Lars Pacheco, DJ Loonyo, Tim and China, Viy Cortez and Cong TV and Agsunta for Skin Magical, JaMill and Mannex for Speaks G, and the gorgeous Ivana Alawi who endorses Tea Talk. She also received gifts and cakes from her suppliers and distributors, her Marketing, Production and Sales departments as well. She also got some from Edna Abong of The Philippine STAR, Verde Creatives, Karen Namora of My Puhunan and Rocel Reynon.





Skin Magical is also celebrating its fifth anniversary. They are also formally launching their newest endorsers her majesty Maja Salvador, and good looking Joseph Marco. Currently, Skin Magical is also giving away prizes to lucky patrons. All they need to do is join the promo posted on their social media channels and follow the mechanics. 


To know more about this magical celebration, please visit skinmagicalph.com and their
social media channels for brands Skin Magical, Speaks G and Pore It On. It's all there!


Happy birthday Ms. Ghie! 🐮🎂



COW

TOYOTA Fortuner Launch Set at 6PM!

Saturday, October 17, 2020



The new Toyota Fortuner will be released today and yes, I’m sure everybody is excited. I’ve seen the safety features and that alone can be a factor to purchase it. It is as cool, smart and strong as you are, with the macho look, the power to lead.


7 seater cabin, big body, bigger clearance, consistently 32% market share and they want to maintain that. Perfect for business, career and family, standard variants G V Q and the LTD variant are available. It is sure standout so you can differentiate it from other grades. 

Aside from exterior changes, comfort is a priority for the interior. Add to that, it has fuel efficiency, sport mode and tons of safety technology. Pre collision system, lane departure alert, will save you from harm when it matters most. The LTD variant has a two toned roof exclusive for that grade.



It starts 1,633,000 -2,244,000 pesos (depending on model), and has periodic maintenance with it.

If you want to know more, please proceed to the official launch at 6pm via the Toyota Motors Philippines Facebook and Youtube Channel.


COW

Ianna Dela Torre’s PINAPA Dance Challenge

Friday, October 16, 2020






Pinapa was released on May 2019 and has been popular among vloggers. ABSCBN ad prom thought it was right to make this song about family love into a contest to share positivity and good vibes. 


The prize was actually Ianna’s own 18th birthday fund, but thought this would serve better if they got prizes for people who are confined in the comforts of their home, to help them through the pandemic. The contestants are of different age groups, some are dancers, some are ordinary joes, alone in their rooms and dancing to the beat. 















During the zoom event, they awarded 10 consolation prizes to several groups. Then proceeded to give 3rd place (10K) to Kwader Knows, 2nd placer (20K) to Sugar and Space, and the grand prize (30K) to Mastermind. 

Congratulations! I hope this helps a lot of people, aside from the cash prizes, they also received gift packs and Ianna’s merch. Jonathan Manalo also announced the most creative award and gave it to PhilXpose (who did the dance number while at sea!). 

Later on, PhilXPose received the Best Dance Cover and Best Choreography award, getting them a total of 18K prize pot. 







All well deserved!




COW