ACER Leads in PH

Thursday, October 08, 2020






The title alone is a mouthful and yes, a market research firm just confirmed that ACER is the number 1 consumer and gaming laptop brand in the country. This still happened even if we are under GCQ and experiencing the pandemic.


Acer was able to hold the top spot as there was a huge demand for notebook laptops in the Philippine market. This happened as students and employees went into a digital shift this third quarter of 2020. Acer held a 32%-unit share brand performance in August alone and recorded the highest sales units in more than a year. Acer led value shares at 31% of the market and reached the highest brand value seen in a 13 month duration. This was based on the firms research. Acer officially holds the number 1 position in the notebook laptops market in 14 consecutive years.


Acer also strengthened its hold of the Gaming notebooks market. They got a whopping 42%-unit share in August. Predator Helios 300 holds the bestselling Gaming notebook for Acer.
Aside from that, Acer dominated the Education market by introducing the Acer Academy program designed to provide an educational environment promoting interaction. It has a dedicated team that works closely with schools and academic institutions to develop IT solutions which can accelerate the learning process and possibly set new educational standards. The is open to all private and public schools, colleges and universities in the Philippines.


Acer also included product discounts thru the Acer Academy Faculty Student Purchase Program and Learn from Home Campaign. This is a product bundle which they instituted with Smart for a Department of Education (DepEd) compliant online learning setup. They also have an Acer and Intel Scholar program wherein they offer free laptops for scholars. They have continued operations to serve essential and frontline workers. It was important for industries such as healthcare, banks, telecommunications and BPOs who needed to still operate and employ work from home arrangements during the lockdown period. This also has increased demand for laptops putting Acer products at Micro, Small, and Medium Enterprise market.


They also enhanced their existing e-commerce channels to sell laptops, desktops, projectors, monitors, and accessories in their website.






Meanwhile, Predator recently concluded Predacast which is a series of online workshops conducted by their brand ambassadors Alodia & Ashley Gosiengfiao, CongTV & Team Payaman, Akosi Dogie, TNC Predator Dota 2 Pro Team, ArkAngel Predator PUBG Pro Team, Nexplay Predator, VladFX, Kuya Nic & Lupon WxC, Kang Dupet, Een Mercado, Kuku Palad, Marlon Marcelo including the hottest Ivana Alawi... And more celebrities and influencers. They also offered Home Credit for their units with 18 months installment at 0% interest plus free foldable work desks bundled with select Acer laptops so they can work right at the comforts of their home. They also made their after-sales servive low-touch and employef warranty extension for products. This includes 24/7 phone/chat support, and door-to-door pick-up and delivery service so people didn't have to go out just to get an Acer laptop.






They also made their after-sales service low-touch and employed warranty extension for products. This includes 24/7 phone/chat support, and door-to-door pick-up and delivery service so people didn't have to go out just to get an Acer laptop.


If you need more information about how to get one, check their social pages on Facebook and IG @acerph, their Twitter account @acerphils and their official website www.acer.com as it is all there!





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