I had my heart on my sleeve when I saw a silhouette quite familiar to me... but remained a mystery to some of my blogger and media friends one morning. I am sure they wouldn't be able to guess who this is, but at that time I already had a pretty good hunch. The holidays are of an important part of the Filipinos lives and Shopee is launching 11.11 and 12.12 in a big way. They got the one with the huge personality, the one that got us all in the edge of our seats when she opens her mouth, she's a source of happiness and a ball of fun, speaks of truth, classy, with an impressive command of English and hell of a lot tactless at times, much like me, and I love her for that. She is no other than Kris Aquino.
The mother of Kuya Josh and Bimby is now the official endorser of Shopee. What I felt during this time was an OMG floating on top of my head. I couldn't believe they got the queen of all media doing the best job this season, but in hindsight, I couldn't blame them at all. I was excited, to say the least, to see her doing what she does the best, and she hosted the online media conference's games to give us a taste of what's going to happen this November and the Christmas season.
11.11 and 12.12 was also explained to us briefly by the Shopee Country Head Martin Yu. In a nutshell, Shopee is growing and so is the trust of the Filipino consumer with their app. They showcased how they have given access to e-commerce to everyone and will continue to do so in the coming years. Now that everything is online, they even got necessities like groceries in the app making it easier for consumers to repeatedly use the platform and make it part of their daily lives. Making sure also that it is safer, from shopping, shipping to receiving the packages and I can attest to its convenience (oh I always Shopee). Ms. Kris also told us of her different purchases during quarantine which includes all pink items, pink surgical masks, knick knacks and a lot of other items in the same color shade (not surprised, it's why I love her!). During 11.11 and 12.12, they will have FREE Shipping Days, a Flash Sale Day (Nov 4), ShopeePay Day (Nov 5), Games Day (Nov 9), and my favorite Voucher Day (on November 10th). Not only that, they'll be having special brand sales which includes top ones in the country, they made it bigger for you because Shopee is a huge partner.
Kris also told us that there will be several opportunities to also help. Organizations and charity institutions will have direct channels on the app where consumers can directly help so it would be easy for them to do so. It will include Digital Charity Sales, Co-Branded Livestream with Brand donations and an in-app donation drive which I find so endearing. Imagine, they took time and effort to do this so they could help causes which are also close to Kris Aquino's heart, which is such a noble cause. They call it Shopee Bayanihan Pamaskong Pambata.
Kris will also have participation not just in the commercials, but also in a big 11.11 Christmas Special which will happen on November 11th in Wowowin. They will also be having a whopping Php 1 Million worth of Daily Cash Prize in the 11.11 and 12.12 Christmas Millionaire special which will happen soon, so stay tuned for that!
By the way, we got first dibs on the new Shopee commercial and all I can say is, that Kris Aquino you miss will be so much fun to see. I don't want to spoil it for you, but all her iconic acts will be involved in it. Shopee also promises there will be more in store for you this 11.11 and 12.12, and I can't wait for you to find out more about it. Make sure you download the app on Google Play or the App Store.
Kris also said not to call her Ms. Kris anymore, as it is one of her pet peeves. She also says "Shopee came in when I was in one of the lowest point in my life and I am thankful for the trust they've given me!"
Congratulations Kris! I am so happy for you and your whole family!
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