EYE MO Launches EYE MO COOL RED EYES with DUSTIN YU

Just got off the EYE MO event at the Monet Ballroom of Novotel in Quezon City. They got us experience redness and irritation when we arrived at the venue, and we know, something must be done to make things better. They introduced a new eye drop variant, the new EYE MO COOL RED EYES and did it with PBB Celebrity Collab Edition star DUSTIN YU!

Mr. Weitarsa Hendarto says "Our brand is the most trusted one in Filipino homes. We deeply value this and inspires us to innovate. In humidity, Filipinos find ways to get refreshed and recharged, and we are launching the new EYE MO Cool Red Eyes to improve the quality of life of our consumers. We also want to connect with our younger market, and this is our response to that. This helps consumers to find relief, and launching a new campaign "#CoolNgEyeMo". By making eye care accessible and relevant, ww are not only introducing products but leadership. Thank you!"

Eye Mo Senior Marketing Manager Earl Jayona adds "Refresh and recharge your eyes with Eye Mo. Our consumers are living a stressful life, simple lives, and this is where Eye Mo comes in. Dustin Yu represents the brand and he brings it closer to his generation. With Eye Mo, each day is a refresh and recharge day!"

With the summer making its presence felt, this comes with dust, smog, the wind, the sun and just about anything that can make you irritated in the eyes. Eye Mo Cool Red Eyes was made to address this as part of their portfolio. It's cooler than the usual, and will be part of their REFRESH and RECHARGE Your Eyes with Eye Mo Cool campaign. You will see this extra visible with your favorite KOL's as part of their awareness campaign plus their man for the brand, Dustin Yu! 

The company also wants to continue innovating their brands as more will be in the pipeline of the eye drop brand including some that would be safe for contact lens wearers.

Make sure you follow their social media channels by searching Eye Mo Philippines on different platforms. They're here for a reason, and will continue to serve the Filipino consumer in years to come!

Forging Bonds During Lunar New Year Festivities at the Beautéderm Headquarters

Being in the midst of celebrities was not on my plans for Lunar New Year, but the good CEO of Beautéderm Ms. Rei Anicoche Tan made our day special by bringing in some of the country's brightest stars at their headquarters in Angeles Pampanga as they celebrate the Year of the Fire Horse!

I've been informed that this year is going to be very fast paced and dynamic, and we've all got to have more patience, more energy, do more bold moves so we could achieve our dreams and experience more things. While Ms. Rei didn't have any plans to do an event, she knew this yearly bonding activity would be something good for their brand but their numerous endorsers, so they could get to know each other, especially off the stage, on a very personal level. It was something important for her and the Beautéderm Corporation, so she made it happen even in the midst of a very busy month. They made tons of arrangements, Lion and Dragon dance, took photos of them in different floors, and showcased them outdoors for the public to see. 

View this post on Instagram

A post shared by John Bueno (@kumagcow)

Ms. Rei says "Happy Chinese New Year! As I look around this room, I see our influencers, press and Beautederm ambassadors. We are driven, fearless and this has become a tradition for us. We give thanks, and doing it in this building means a lot for us. We continue to grow together, share even great success. May this year bring abundance to all of us!"

The event was also graced by GMA's prime actor Dennis Trillo, Board Member Aaron Villaflor, the iconic Lorna Tolentino, hunky Vice Governor Ejay Falcon, Sexbomb and Bulacan Queen Sunshine Garcia Castro, the hilarious Sugar Mercado (who's both doing RAWND 6 soon!), Darla Sauler, Thou Reyes, Dental Diva Kakai Bautista, actress Thia Thomalia, your Baby Boy Kimson Tan, the beautiful Nadine Samonte, beauty queens Rochelle Barrameda, lovely Chanel Morales, Pepita Curtis, Jennie Gabriel (her Angel Locsin impersonation was super good!), Buboy Villar (who was with his family and cute baby!), and a whole lot more. I've seen PBA pro Terrence Romeo and a few of his friends during dinner, it was so nice to see them in the flesh! Plus the whole family of Ms. Rei Tan was there to support and celebrate with her. 

 

I'd like to take this bit to thank Beautederm and Ms. Rei for making us part of the festivities! May you continue to be a blessing to not just yourself, but to other people. Happy Lunar New Year! 

A Thriving Community: SKIN2CONFIDENCE Where Skincare Meets Makeup

Creating connections amongst like minded individuals feels so good. You get to form friendships, a sense of community, and the thought of learning from each other brings inalienable happiness. An event called SKIN2CONFIDENCE: Where Skincare Meets Makeup (their 2nd batch) happened last February 7th. This was organized by Pretty Skin and Lamelin, it was attended by some of the country's leading dermatologists, pharmacists, KOL's and partners to discuss the exciting world of Korean skin science and what Filipinos need.

Initially, they meant to just talk about it, but formed strong bonds as days go by. They had Pretty Skin & Lamelin Korea Founder and CEO Jung Bung Sub to talk lengthy about the science of skin, the discipline to take care of it, and the trends this year. Mr. Jun Gamo also shared his thoughts on Filipinos battling it out with the elements once they step outside the sweltering heat of Manila. 

Leading the way are Mayton Eugenio and Celebrity Make up-Artist Florence Vergara

The Importance of Education Before Confidence

The brand sent Korean representatives Joo Hoang and Junlee Hyeob to also talk about their formulations. From the Lamelin 2% NMN and PDRN line to the Pretty Skin B5 and B3 line, the explained the process on now hydration and other factors work. They also got the help of Dr. Mara Capirosso to talk about skin concerns to debunk myths and how to take care of it. They also had Dr. Finesse Evangelista share her experience with clinical work and its results. Hands on workshop with the gorgeous Grace Lee had them do demonstrations using the Lamelin Camella Line to address dry skin, and how they could layer to get the best results. Florence Vergara also taught more about the new Pretty Skin Makeup line. People really felt education comes first before getting the confidence that comes with it. Brand Global Ambassador Katrina Santos from Pretty Skin & Lamelin made sure they didn't go empty handed and prepared products and GC's so they too can achieve the SKIN2CONFIDENCE experience. 

Ms. Cathy Gamo reiterated the importance of not just introducing their products but elevate standards, learn from each other, show trust and do it together. They had the first one done last January 14th, and the second installment grew its crowd with even more healthcare pros, more partners and consumers too. They're equally excited about Batch 3 which they plan to do on March 20th of putting their community first before profits, guided by the wonders of science and the folks who have supported them. 

Everyone is invited on this date to make skincare education accessible. Make sure you follow the Pretty Skin & Lamelin social channels as they're going to post details about it there. See you at the 3rd SKIN2CONFIDENCE sessions!