EYE MO Launches EYE MO COOL RED EYES with DUSTIN YU

Just got off the EYE MO event at the Monet Ballroom of Novotel in Quezon City. They got us experience redness and irritation when we arrived at the venue, and we know, something must be done to make things better. They introduced a new eye drop variant, the new EYE MO COOL RED EYES and did it with PBB Celebrity Collab Edition star DUSTIN YU!

Mr. Weitarsa Hendarto says "Our brand is the most trusted one in Filipino homes. We deeply value this and inspires us to innovate. In humidity, Filipinos find ways to get refreshed and recharged, and we are launching the new EYE MO Cool Red Eyes to improve the quality of life of our consumers. We also want to connect with our younger market, and this is our response to that. This helps consumers to find relief, and launching a new campaign "#CoolNgEyeMo". By making eye care accessible and relevant, ww are not only introducing products but leadership. Thank you!"

Eye Mo Senior Marketing Manager Earl Jayona adds "Refresh and recharge your eyes with Eye Mo. Our consumers are living a stressful life, simple lives, and this is where Eye Mo comes in. Dustin Yu represents the brand and he brings it closer to his generation. With Eye Mo, each day is a refresh and recharge day!"

With the summer making its presence felt, this comes with dust, smog, the wind, the sun and just about anything that can make you irritated in the eyes. Eye Mo Cool Red Eyes was made to address this as part of their portfolio. It's cooler than the usual, and will be part of their REFRESH and RECHARGE Your Eyes with Eye Mo Cool campaign. You will see this extra visible with your favorite KOL's as part of their awareness campaign plus their man for the brand, Dustin Yu! 

The company also wants to continue innovating their brands as more will be in the pipeline of the eye drop brand including some that would be safe for contact lens wearers.

Make sure you follow their social media channels by searching Eye Mo Philippines on different platforms. They're here for a reason, and will continue to serve the Filipino consumer in years to come!

"Shake, Rattle and Roll: Evil Origins" a Gorefest with Effective Actors

 

I've been looking forward to see one of the biggest films this 2025, an offering from Regal Entertainment intended for the Metro Manila Film Festival called "Shake, Rattle and Roll: Evil Origins".

As you may know, this is the 17th installment of the movie franchise and is already a part of tradition to see one every Christmas. It must have been very challenging for producers to put this together since the matriarch Mother Lily passed in 2024, but Ms. Roselle and Atty. Keith obviously didn't get to put off fire off their family's passion. With an ensemble cast that includes SRR alumni and some of this generation's hottest love teams, the theaters will surely be filled to the brim with fans who would want to see a glimpse of their idols do 3 movies in one showing. 

Here's what happened at the red carpet!

A short review:

The story is well put together. While there were a few flaws to convey time, you'll get to appreciate the way things are because all of the characters are very busy establishing their identity, and why they are there. This isn't much of a scare, but more of a gore fest. The suspense will also play when each one of them appear on screen because you'll never know who's going to live or die. That mystery alone would get you hooked and they've managed to healthily do that in this 3 in 1 movie. You can expect Janice de Belen and Manilyn Reynes to do good, along with prime actor Richard Gutierrez. 

 

The love teams FranSeth and JMFyang did their A game in the gory part of the movie. Individually, they are remarkable, even if the pairings didn't exist you would see how they carried themselves well. The scare factor is a bit on the moderate side, but again, this is more of a gorefest rather than a horror flick, I enjoyed that part the most because I like brutal things which you'll see in a lot of situations in this movie. Is it apt for Christmas? Absolutely, because from our POV, an MMFF without a Shake Rattle and Roll movie is a lame one. People should have choices, and this horror entry is the only one of its kind this year. People consume content like this, and if you're a Filipino outside the country, you'll see how it has been made good compared to previous years because of advances in technology, Regal took advantage of that. 

With great pieces (actors who have done their jobs well), a well stitched movie. They deserve 4/5 🐂🐂🐂🐂. 

PS. Watch out for the scenes of Sassa Gurl because that's part of the reason why you'll love SRR Evil Origins, she made her mark, made this chance to appear in the movie a good one. She proves that there are no small roles, small actors yeah?!

ALDEN RICHARDS Celebrates 15 Years with MOVING FORWARD Concert

15 years must have been a tall order for most people, but for Alden Richards... it's like he's just starting. The talented and multi awarded actor is celebrating this milestone with some of the most important people in his career, HIS FANS, which he deem deserves this concert, a way to thank them for supporting him this long. 

Watch him arrive at the red carpet in Shang Mall!

 

Alden says "I'm very excited this coming December 13th as we celebrate my journey, my learnings, the things I learned and how we keep on Moving Forward. I thank C@$in0 P|us, Bench, Belo, CDO, White Flower and Oxycure for all their help. The purpose of this event is for my 15th Anniversary, and how I want to give back and pay it forward. I want to highlight the people that have been part of my journey in the last 15 years, and that's the fans. Why Sta. Rosa Laguna as the venue? Because I've been in the industry so long but I haven't had a big event in a place where I grew up. With the help of the people of Sta. Rosa, we were able to mount this event. And I'm very excited because now I could give back to the place where I grew up in. Since Day 1, they've been always there for me. It's our little way of saying thank you to them, and I'm doing it all in this one event."

He adds "In the 15 years, there's been a lot of fan interactions that have happened. I get surprised about news, the most memorable one of which the folks that I have helped in the past would suddenly come up to me and say how their lives have changed because of that. I was just there to help, but to actually see how it has changed their lives means a lot to me. It gave them comfort, I think those are the ones that really touch me in fan encounters. I remember in 2019, a girl standing in the crowd was looking at me intently. She was holding a diploma, looking at me the whole time, smiling, so I wondered what it was about. She approached and told me that she already graduated, and that I was responsible for it. I learned that it really isn't about the volume of people that you help, it's the effect you have on people, it gives me more passion, grounds me, that because of all the things I'm doing in my own way, it creates ripples of kindness. It's why I continue doing the things I'm doing today.That kind of platform and reach, it's what keeps me going."

Here's a video of the media conference, please enjoy!

One of the highlights of the concert is the inclusion of PBB artists Will Ashley, Bianca De Vera and Dustin Yu. He will also have popular band CUP OF JOE performing a song or two in the event. This is produced by Myriad Events, and for tickets you can get them at https://arxv.helixpay.ph/. There are only a few seats left as Diamond and Platinum sections are sold out. This is a once in a lifetime experience to be with him at this locale so if you're a big fan, it's time you take the trek down south to see Alden Richards in the flesh!

Alden Richards is MOVING FORWARD and there's no stopping him anytime soon! Congratulations Alden! :) 

A Plea to Get Movie Goers Back to Cinemas: SRR Evil Origins Showcase Stars for MMFF

Just got out of the Gateway cinemas to cover the grand press conference of Shake Rattle and Roll Evil Origins, a Regal Entertainment entry to the Metro Manila Film Festival. The producers Ms. Roselle Monteverde and Atty. Keith Monteverde went up on stage and told us about this big project and how it was mounted despite several challenges in doing another Shake Rattle and Roll movie. 

They required it to be not just different, but connected as far as episodes go. They needed 3 writers and 3 directors to do this and separated them like period films, one takes place in 1775, 2025 and 2050. They also had an ensemble of actors to portray the various characters included in the film. During the press conference, they introduced themselves and expressed how thankful they were just by being part of the iconic horror franchise. Speaking of iconic, one of the films original actress was making a comeback particularly Ms. Manilyn Reynes (who appeared in the Aswang episode of the second installment). Popular loveteams JMFyang, FranSeth is also a part of this film, which would be a litmus test to see if they'd carry the film in its entirety. People were screaming in the cinema with the mere mention of their names, not surprised and hope this equally means they're going to rush to theaters this Christmas too.

FranSeth felt pressured to do good especially since they were able to surprise folks with last year's MMFF entry from the same production. This project is also one of many movies that Richard Gutierrez will be doing with Regal, so staty tuned for the next ones to be released soon. Ms. Annabelle Rama and Zion was in the audience to support him, a touching sight (as I was at their back during the talk).

Here's what happened on video:

While the movie and the rest of the entries are preparing for battle on Christmas Day for the Metro Manila Film Festival, their goal always has been to make sure people would go back to pre pandemic levels of people watching local films. They have the material, the star power and production that can do good, and they hope you'd give them the attention they deserve on MMFF season, and beyond on digital!

SPARKLE Artist Center Stars at the PBB Celebrity Collab Edition x GMA Grand Mediacon

Having met the ABSCBN artists a couple days ago, I felt it was high time to see the GMA Sparkle Artist Center side of the collab. Yes, it's an opportunity I wouldn't want to pass because you know, PBB has changed the lives of Mika Salamanca, the gorgeous Ashley Ortega, good looking Will Ashley, Dustin Yu, Josh Ford, Michael Sager, Charlie Fleming, AZ Martinez, Vince Maristela and the playful Shuvee Etrata.

Just to give you a picture, there were a lot of trad media and entertainment bloggers covering for this event. Most of them were editors and columnists from your dailies. I guess I was a little hesitant to send questions because it took almost an hour and a half to talk to them because of the sheer number of housemates we had to interview.  

Here's our coverage on video, please enjoy!

Ashley Ortega currently holds the most number of views on my YouTube channel, and I've had the opportunity to interview her a couple of times. She's very eloquent, gorgeous and very talented on ice. She also was able to show a side of her that's not seen on camera. It's why after her short stay in the house, people were all supporting her A LOT. She also got major endorsements because of it and life has been good. 

Charlie Fleming has been able to enjoy the success of the show and was able to still have some parts of her life private. Will Ashley has signified his willingness to work with Dustin Yu, which is actually not the first time because they previously were together in a Regal Entertainment movie. He feels the show was also a venue to introduce themselves, and show things that have not been seen on TV. Dustin laments that he's been waiting for the right time as far as his career is concerned. He didn't really expect to join PBB Celebrity Collab Edition, but he was so glad he did! He may be an introvert, but now that people got to know him, he's going to have more opportunities after the show. 

Josh Ford is so thankful that his trip back to the Philippines was not in vain. It's been years that he has been in the industry but feels this is his biggest break. He also said that even though some people know him, it was only after PBB that he felt seen. He's so thankful to GMA, Sparkle and PBB for the opportunity! I can't wait to see him grab major roles in shows because he's done his homework.

Vince Maristela on the other hand got recognized while he was in Korea for a little R&R, even if he's been in the industry for a while, it's only now that he gets stopped a LOT while out in public. He now is eager to grab opportunities that would come his way. Everyone was so happy for him!

Shuvee was so fun during this interview. I could see how she is also being fancied by GMA execs while telling her story. As you can see, several shows have already got a hold of her, and joking on social media about her availability. She loves the support and promises to love all the brands and people that supports her. She's not just Shuvee the host now, she's everything and more! Still humble! 

Big winner Mika Salamanca knew how much flak she once had because some have already pre-judged her because of previous controversies. She knew that people just didn't know. For Mika it's a big thing to have a platform to let people get to know who she is, change their perspectives and she thanked Sparkle for believing in her. Winning it meant that she can further prove naysayers of how she deserves the spot. She's pretty game about it. 

I'd like to send a huge THANK YOU to SPARKLE GMA Artist Center for letting us get to know these housemates after the show. I'm quite sure they're planning a whole lot for them because by any angle, there's nowhere to go but to stardom! Oh and yes, that COLLAB CONCERT is coming up, make sure you get tickets before they run out!

PS, sub on my YouTube channel called "kumagcow" because I've uploaded some shorts there about this event. You'll love that!