Take an Emotional Journey with BECOMING ICE

It's HIS time, and Ice is taking you to an emotional journey with his music under Fire and Ice Music and Star Music. It's called BECOMING ICE, a full album of original songs from Ice Seguerra. It's been a while since he released songs, so this is a welcome development for those who have been eager to listen to his songs, the emotional pipes, and the story that comes with it.

Producer Liza Diño says "Ice has been here in Noctos for a couple gigs now and thanks to them for opening their doors as a venue for Being Ice the album and Being Ice Live The Concert Experience. We've seen him transition to a lot of roles, and still wear many hats to this day. We had a successful Becoming Ice a few years back, but still we ask who he is, how he separates his professional to his personal. He is still discovering things, for the first time he is more open to share his vulnerabilities, his first all original album. Sharing these songs and bringing out his thoughts, he wants you to witness this in the album and the concert. It'll drop o. August 8 and will be performed September 12 and 13, all on his birthday, to sing with you. You will get to see it all, raw and with emotions. This is a point where he will embrace himself, all the more with the passing of Mommy Caring, I am very excited about this as it is the culmination of being in the business for 30 years!"

Ice says "Like what Liza said earlier, it took me a while to do this. Being in this industry, it was more of fear to fail in writing my own songs. It has to be a hit, and when it fails, it will fall on me. I equated it like that for a long time. I was afraid to fail and make mistakes. Maybe I've thought about doing this in the past, but I had to mature, it's a challenge to release something personal. My songs are very quiet, and I had to accept that I can move forward. I was afraid of not being successful. This is a serious job, but I can own the word artist now because I can own what I'm putting out there, my failures and success."

He adds "During the pandemic it was a hard time, when I lost my work I lost my purpose. I wrote this on my laptop, showed this to Jonathan, and said he would know how to make sense of this. Now it has structure, I hope you feel this when you are lost, to remind you that there is always hope."

I've heard a couple of his songs from the album, but hearing him live was just a whole lot different. You could feel where it was coming from, I bet there were a lot of people who cried while he was performing on stage. It was that good 

Now go stream on streaming platforms and download it today. It was a super emotional afternoon to listen to it. The album is good, but I would suggest you hear it live, grave!

Artist Lounge Multimedia Inc. Welcomes New COO JEFFREY HUNG

Artist Lounge Multimedia Inc. recently welcomed their new COO Jeffrey Hung. The agency involved in talent management, networking, social media management, events, advertising and marketing held a welcome dinner for him, his wife, their employees, clients, talents, celebrities and the media at the posh Hydro bar in Quezon City.

He is also part owner of the firm, and will be involved in projects this 2025 and beyond. As of this writing, CEO Kyle Sarmiento pronounced how they've got over 20 projects in the pipeline including several movies and online series which will be released later on this year. 

 

They also have other opportunities they're offering for their huge talent pool including live selling which they've been doing for a while now. They obliged us with an interview after socials, and their COO Jeffrey Hung was keen in taking roles in the films they are making including his super gorgeous wife Nikki Hung who's also an actress from China.

Miss Universe Quezon City ladies with the COO Jeffrey Hung and his wife Nikki.

Their COO Jeffrey Hung says "I am so proud to be part of Artist Lounge Multimedia Inc. and I hope you continue to support us in our projects. I've been in the production industry in different platforms like TikTok Live, something I've been doing in the past. Now I'm with my business partners, I believe in Kyle's leadership and I trust him."

Artist Lounge Multimedia Inc. CEO Kyle adds "Artist Lounge Multimedia Inc. now has 3 owners. Atty. is just in Japan for a vacation which is why he's not here. This dinner was just spontaneous. We are working on several projects including live selling, digital ad support, a few festivals, provincial shows, mall shows, production of vlogs mostly for celebrities of Artist Lounge. We also have up and coming talents that we hope will be part of the PH entertainment industry. Our goal is to finish our first film which we hope to finish this month that I'll write and direct. Artist Lounge is multifaceted and not just focused in one industry."

Here's our interview with them later on in the evening. 

For those who would like to do business with them, send your inquiries through their social channels by messaging Artist Lounge Multimedia Inc. on Facebook. 

Welcome to Artist Lounge Multimedia Inc. Sir Jeffrey Hung! It was a pleasure meeting you!

GUILTY PLEASURE: Lovi Poe's Best Work

You've seen the reaction of a lot of people coming out of theaters after they watched Guilty Pleasure. It's the latest offering by Regal Films and C'est Lovi Productions. The film stars Lovi Poe, JM De Guzman, Jameson Blake. They also have Dustin Yu, Sarah Edwards, Angelica Lao. They also have the strict looking Johnny Revilla, excellent character actors like Soliman Cruz, Raf Pineda, Adrienne Vergara, Lorraine Wong, Christian Ty, Ella Cristofani and Darwin Yu. The film is directed by well known TV great, Producer, Screenwriter and artist Connie Macatuno.

While most of the conversations end up in the courtroom (for most of the scenes), the dilemma was focused quite intently in the relationship of Lovi who played Atty. Alexis and the characters of JM De Guzman (the son in law of her boss) and a new love, Atty Math Caliente played by Jameson Blake. Guilty Pleasure talks about a lot of things. From relationships, labels, the weird fetish, the passionate, sparking new things, even violence. It delves on the topics of feelings, consent, between people. While they battle it out in the courtroom, it mirrored what the things they personally experienced. Lovi in this movie is nothing like the goody two shoes she depicts in previous projects. She's more intense, tough, but overall, she's just a woman violated, trying to solve a problem both in the courtroom, and in real life. 

JM De Guzman doesn't shortchange playing his role, a bit of a surprise in this case as he gets involved with Atty. Emma. His acting awards get showcased even more because his character is a bit off the charts. He presents something opposite Jameson's character and persona, which was slowly burned in the movie. It's like a long courtship, putting in small moments of love, cuteness, acceptance which made Jameson look quite adorable, a confidant who never judged her for any reason.

Watch out for Jameson Blakes little surprise right towards the end of the movie.

 

This is by far Lovi Poe's bets performance in a film, I could say that with confidence since I've watched a few of her movies. She's only here for this project since she's a little busy in Hollywood for a few things. She can go back if needed, those direct flights would surely be pretty nifty if she wants things to happen to as an actress and as a producer now.

The story gets you to hold on to hope, how to welcome change, and if all falls into place (even justice wise), you get LOVE too. If you think this tickles your fancy, or slightly felt an interest with, go watch it on theaters now. It's R16 without cuts, and is shown in SM Cinemas and other leading theaters nationwide.