ALLTV Welcomes Mariel Rodriguez-Padilla

Looks like the talents keep pouring in for new TV station AMBS2 as talented host Mariel Rodriguez-Padilla signed with ALLTV. It's been on test broadcast in the last few days and programs are still being conceptualized, but thinking about what she's done in previous shows, it'll be easy to add in her hosting skills among other things she can do.

She was welcomed by AMBS President Ms. Maribeth Tolentino and says "She will be fun to see especially by our entertainment viewers. I could see how she's been loved by Moms as she's someone they can relate to. All I can say is welcome to ALLTV Mariel, and we're looking forward to work with you!"

The event was held at Mella Hotel last September 8 and she will be part of several talents that ALLTV has acquired over the past few weeks, ramping up their programming to start operations in the next few days. She was also with Boy Abunda, AMBS CFO Maryknoll Zamora and AMBS General Counsel Atty. TJ Mendoza during the short program. For those who don't know, Advanced Media Broadcasting System (AMBS Channel 2) is under Prime Assets Ventures, Inc. which is headed by Manuel Paolo Villar. This is under the Villar Group.

Mariel was ecstatic and says "I am so grateful for the opportunities given to me by ALLTV, and be assured I'll be part of shows that will certainly make people happy. That's all I want to do!"

She has also worked with Willie Revillame in previous shows, so her addition will be something familiar. Recently, Ciara Sotto, Toni Gonzaga, Paul Soriano and Anthony Taberna joined the network. ALLTV also is partnering with CNN Philippines to work on News Night their primetime news program airing weekdays.

As of this writing, AMBS has started operations on free to air TV. They are also available on digi boxes and Cable channels across the country.

Pascual Laboratories Inc. Wins First QUILL

Remember the Pascual Lab 75th Anniversary that I wrote about months ago? Well, that campaign won an Excellence Award from the IABC Quill body who's on their 19th year. The organization identifies exceptional campaigns of companies and PR firms and for Pascaul Laboratories Inc., it's a milestone to be chosen among 849 entries.

I wasn't surprised because they did it with stakeholders like us (the common us that is), management, messaging and innovations was clear right from the start. Everybody felt that #PascaulLove they tried to send consumers highlighting their products and services and dedicated it to all Filipinos even at the height of the pandemic. We've seen them do a concert with their endorsers Bea Alonzo, Heart Evangelista, Alice Dixson, Solenn Heussaff, Ben & Ben and other performers in an online event. They also made known new products like Poten Cee +Zinc Advance, ProBio7 Kids, WellGreens Organics (that I personally use now) and other innovations til today. They also shared their CSR efforts through SEED: SOwing to Empower, Educate and Develop, wherein they partnered with World Vision and benefited children from communities and sponsor their education. Aside from that, they also worked with Doc Willie Ong on MEDTalks to shed light on COVID-19 concerns and how to get help during that time.

I'd like to congratulate Pascual Laboratories Inc. for their first Quill and hope this isn't the last. They're very good people.

Cheers!

CIARA SOTTO Gets Signed with Villar Owned AMBS2's ALLTV

Former teen star, spirited singer, exceptional dancer, noontime show host and showbiz royalty Ciara Sotto just got signed with new TV network ALLTV. This is under Advanced Media Broadcast System operating the Channel 2 frequency owned by the Villar Group.

She's part of the throng of artists signed last September 8th at the Mella Hotel in Las Pinas City. The event was witnessed and attended by current AMBS President Ms. Maribeth Tolentino, AMBS Chief Financial Officer Maryknoll Tolentino and AMBS General Counsel Atty. TJ Mendoza. Recent personalities who joined AMBS include Willie Revillame, Toni Gonzaga, Paul Soriano and Anthony Taberna.

Ciara says "I'm happy to join the line of talents of AMBS. I'm quite excited to work with you, and surely will do my best. I promise I'll be very easy to work with and grateful to get the chance to work with you all."

Aside from Ciara joiing AMBS, they also have partnerships with CNN Philippines. This will enhance not just the entertainment content that ALLTV aims to provide, but also their news and current affairs/public service programs in the near future. They are starting off with News Night which will air on pre primetime slots.

ALLTV will air on Channel 2 on Planet Cable and free TV. They will also broadcast through Channel 16 on digital boxes, Channel 35 on Cignal and local cable. Ciara will surely be flexing her hosting skills and we're going to see her in future shows on the new channel.

BEAUTY GONZALEZ Hailed As New Face of Beautéderm's BeautéHaus

It was such a great morning to see Beauty being taken cared of some of the best in the industry. Her acting prowess is unquestionable and after a string of hit shows, Beauty Gonzalez isn't about to put the gloves off as she was just named as the femme ambassador for Beautéderm's new skin center, BeautéHaus.

 

It was established in 2016, a pet project of Beautederm CEO and President Rei Tan. BeautéHaus was first established in Angeles City in Pampanga. It was something she wanted to try, something she planned to do outside successful Beautéderm. If it didn't become a hit, she was willing to just have it for friends, family and herself since she also love treatments, but the rest as they say is history.

Today,  BeautéHaus stands as one of the most successful dermatology and aesthetic centers in Pampanga and nearby provinces. They've been sought after with services like Beautédrip, Snow White Laser, CO2 Renew Laser, Exilift and Ultherapy. Recently, they also have invested in the latest top of the line machines and equipment to make sure the center stays on top of their game benefiting hundreds of individuals who need procedures, help done.

 

Beauty Gonzalez just exudes confidence, when she entered the room, she definitely has that aura that makes anyone feel her presence, and doesn't mind to talk about things that helped her through tough times, things that could help her maintain her looks especially in a very meticulous film and TV industry. She has done Exislim, a non invasive sculpting and slimming machine which you can walk off from after procedure. She also lauded Doctors in the clinic who advised her to use botox in some areas, to maintain natural looking skin, and not to over do it.

Beauty says "I am really grateful about being part of the BeautéHaus family. I've seen how Mommy Rei has taken good care of several of my celebrity friends, of people who want to make themselves be extra confident and beautiful. I'm not getting any younger and I need all the help I can get with BeautéHaus and my goal to age gracefully!"

 Here's the press conference on video, enjoy!

Ms. Rei Anicoche Tan talked about this endorsement and says "She was vouched by other celebrities that were already part of the Beautéderm family, one thing they reiterated was how Beauty was very kind. BeautéHaus is one of the most successful businesses under the Beautéderm Group of Companies, we are still surprised on how a lot of people went to our clinic. Now it is one of the most trusted in Angeles City in Pampanga. And in our new phase, Beauty Gonzalez is the new face. She embodies what BeautéHaus stands for, to love yourself is loving the people who matter the most. With so much pride, I am happy that Beauty Gonzalez Crisologo is now part of the BeautéHaus family!"

There are plans of expansion in the next few months/years so if you can't make the trip to Angeles City in Pampanga, Manila and nearby provinces will be next as divulged in the press conference. Thank you so much Ms. Rei for having us in this momentous occasion, congratulations to BeautéHaus and the Beautéderm Group of Companies. Choosing Beauty Gonzalez was certainly a no brainer!