


Last year, they initiated GIFT. Mr. Digs Dimagiba the Digital Marketing Lead for Metrobank talked lengthily about it and said "Goals, Invest, Follow a Budget Plan and Take Advantage of Deals (aka GIFT) was done last year. This year, we need to plan ahead. We need to spend with purpose, and August as Financial Resolutions Month and it needs to be done a bit early because those who start late usually don't get to achieve their goals. We want more people to accomplish their goals, and stop making it in January just like any successful business. It's going to be clearer, have gift guides, plan before your bonus comes into play in your financial journey. The #EarlyGIFT challenge means you need to know your realistic goal in 12 months, take time to write it down, make it public and tag your friends, before the holiday rush begins. You may refer to earlygift.ph, and don't be afraid to have big goals. We'll help you make your plans become a reality."
Ms. Peaches Cuenco the Head of Consumer Lending Group for Metrobank says "Look at where are right now. Home ownership is a priority for every family, there are 2/5 folks who don't own their homes. The younger Filipinos increased ownership for car and homes, there is an increase YOY. It's an opportunity for Metrobank to make that a reality. Our best offer ever is the Car and Home Loans now have a 3 year fixed term, waived fees (10K), and these include insurance from AXA. Convenience that is FREE. If you are interested, you can apply online on our website or physically go to a branch near you. We can be your financial partner all the way!"
Now is the time to be financially ready. And what better way to start
that but by singing Christmas Songs with the one and only Jose Mari Chan!
@kumagcow JOSE MARI CHAN Starts Singing CHRISTMAS SONGS IN AUGUST, just like your plans to save! Do it early with METROBANK #TikTokTainmentPH #TikToktainment #tiktokshowbizreporter #JoseMariChan ♬ original sound - John Bueno
Metrobank wants you to know that YOU CAN do your yearly plans early instead of just doing it in January and feeling like a failure because it's too late. You've got funds available even before the holidays, and being adept to changes before it happens can spell success. They've got the best offers in loans when you want a new home or transportation. Go get it and make that year a successful one today!
Woke up super early for this but had my cup of coffee and forgot to login promptly for the 11th edition of the E-Talk Tales hosted by Unionbank. Guest speakers were UBX President and CEO John Januszczak, Coherent CEO John Brisco and Chubb Deputy Regional President for Asia Pacific Glen Browne.
They discussed the Philippines low insurance coverage and how much Filipinos have not seen the benefits of having one. John Januszczak says "It's not easy for most people to have a basic understanding of how it can be valuable for them. Providers should device a way to make it easier for them to discover it. You have to make them relate, have it personalized and not make it complicated. These days, some products are being shown the same way as it was 50 years ago. It should be easy to understand for customers, agents and advisors. Mobile has been a great enabler in the Philippines and we have to leverage that more so for internet connection, I believe there are creative ways to do it. We're bringing products to make the transaction faster, to make it easier for them to buy insurance. There is indeed a lot of upside in getting insurance."
John Brisco, CEO of Coherent says "What we do is make it easy for them to create products by providing data, help them interact wtih insurance and UBX without hitches, make it accessible for everyone. We want to help integrate them into the UBX ecosystem and act as the facilitator between them and UBX. We want it to be as seamless as possible."
Glen Brown adds "Insurance is seen as something extremely complicated, when we first partnered with UBX, what we could do here was different from other countries. We'd learned across Southeast Asia that we need to bring the best solutions to more that 50 Million signups in the region. There really has been a change in the last 2-3 years. Chubb continues to provide world-class products that fits in that experience and Coherent is bringing the technology that makes that happen. It's quite unique."
With the way things are, there are lots of room to grown in the insurance business in the country. You just have to have the right partner to make it work.
Digital banking has made the challenging days of the pandemic a little bearable. AI and block chain has also been useful to transform this all as Unionbank leads the way for the digital adoption of the Philippines. They are currently celebrating their 39th Anniversary and with this, they continue their mission to spearhead digital banking technology with you their customers in mind. They are also making good headway.
Mr. Henry Aguda the SVP and Chief Technology and Operations Officer + Chief Transformation Officer for Unionbank says "Exciting things are happening with Unionbank as we celebrate our 39th anniversary. Our celebration started with the Unionbank SME Business Banking app. We currently rank 2nd in Instapay which means we are second with regards to usage among other companies. This allows our SME's to have banking capabilities just like the big boys. We also launched BUX and it has already 50K onboard. We also launched SeekCap and Sentro so SME's can get capital and sell bulk as they scale products into the market."
They also addressed Senator Sherwin Gatchalian's case and said "We value the privacy of the good Senator and we have made warnings for our other clients. These hackers prey on emotion, use other sites or emails, use and copy Unionbank's logo to do phishing. While we cannot disclose details, we are working with authorities to run after them. It is not a security hack. We have the transaction details and logs and we are not resting til they are held accountable. We are working on it til now. We ensure the processes are logged to protect our clients. It's a shared responsibility of both us and our clients, so make sure you use different emails for online banking and the regular work. "
"Are we ready? Yes, we have the support of our regulators and a framework that requires us to report incidents like these. There are a couple of bad actors/criminals that make this difficult but we do not succumb to them. It has increased the awareness of our customer base, we are becoming vigilant, to more digital transactions with multiple validations. They will only prey on the weak, but everybody is coming together to push out these criminals out of the banking industry."
"We went through this digital transformation 4 years back. We made sure we prepared for AI. We created the organization to aggregate more information and curating them with other agencies and corporations in compliance with the National Privacy Commission. It's a long journey but now we are here. We are going to tailor fit customer products that are most relevant to our customers. This also protects transactions going to the bank. From laundering, to fraud, this is anticipated as patterns, all of which are in the initial stages. Our advocacy is to be more sophisticated than criminals, AI is helping us with that. We are now at 170 institutions and continue to scale up, Unionbank has launched PHX. We hope to share this with the government and our corporate clients."
When asked about education campaigns for less tech inclined customers, he says "The best awareness campaign is making the app as easy to use as
possible. We took a look at our GSIS customers and worried they won't be
able to use the app, our program "Convert" taught them to use the
digital platform. Now they can bank at the comforts of their home, but
most of them still prefer to go to the branch. When we got them onboard
though, they became our ambassadors."
Their mandate today is to move the Filipino into the digital space. Their platform made it possible to reach a lot of people. They are one of the most successful banks in the ASEAN and this transformation has driven them to do it til now.
Unionbank is excited to continue to advocate digital banking services. The end goal is where their customers would move to. Nobody gets left behind. They could move much faster but they have customers who prefer the personalized service is. They are still there servicing customers during the pandemic, the branches have been able to accommodate seniors. They are letting their customers grow with them, and that's a good thing.
You'll see more of that.





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