TNT Reveals New Look and Endorsers

It looks like our friends from Talk N Text has just reinvented themselves, with a fresh new look, logo, tune and a new set of endorsers announced a few weeks ago in Book and Borders, Quezon City. The concept happens to be derived from apps, buttons that you can easily access on your phones which is more modern. I like the way they also changed the font style and how it will look very current.

It's simple, and they're gunning for more relateable content and endorsers by swinging in a new song based on their new line "It's a TROPA thing!". For those who don't know, Talk N Text actually has the BIGGEST subscriber base for Prepaid accounts, it's a step in the right direction to put people that they can easily relate to. This TROPA right now is 30 Million STRONG. So they introduced these guys and gals plus music from Thyro and Yumi who also performed that afternoon.

The new endorsers are Brent, April, Kelly, Ian and Renzo (whom I think is the same guy from UPGRADE the boy band I covered a few days ago). The others are veteran commercial models, pretty pleasing to the eyes too!

Here's the video I made during the launch! Subscribe to Youtube.com/kumagcow please? Thanks!

Thank you so much to TNT and congratulations for having this new look and a new set of endorsers! I saw your new videos too and they're really funny!

For more information about their services:

TNT

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Visit their official website

http://tntph.com/

Smart and PLDT Unveils New Logo + Eraserheads Reunion Concert

A surprise wasn't a surprise if some of us knew about it, they kept this in the wraps for a few weeks. I've been hearing different humors about what was going to happen on this day but all along, I thought it was just going to be another technological wonder that they have come up with because after all, they're Smart and PLDT. When they came up on stage I couldn't believe they would be starting to change something that's already iconic, the logo that they've been carrying for years. Yes ladies and gentlemen, you are looking at Smart Communications Incorporated and PLDT's new logos. Tons of media, influencers and celebrities were at the Makati Shangri-la to witness it and for me it was already a great night, but they had A LOT up their sleeves. They did a live announcement of it first on their Facebook Page and did it on the PLDT Building along Makati Avenue. Here's how it went down!

It was awesome! We were all in a festive mood after that. Change has come for the BIGGEST mobile network in the country. But they didn't really stop there. The lights were turned off, the stage became a little busier than usual, then I suddenly saw someone come up on stage. My JAW dropped. It was freaking Buddy Zabala.... then after a few seconds, Marcus, then after that, Raymund Marasigan, then my rock god Ely Buendia. I couldn't believe it, my super favorite band is right in front of me, after YEARS of not playing together... it was THE ERASERHEADS! I was about to pass out, while freaking out, and shouting my lungs out because they were there, in the flesh and they did this reunion just for us and SMART!

Now I promised my friends, I promised a lot of people that I wasn't going to be selfish so here's the concert on video. I uploaded this for two days so PLEASE don't complain why I'm singing in the background, because they are like Justin Bieber to the millenials LOL! Some tech bloggers were already looking at me like I'm crazy, I'm very sorry but you don't understand how BIG OF A DEAL this is for me so if you were a little bothered by how I was reacting while they were playing, again I'M SO SORRY!

Thank you so much to SMART for checking A TON on my bucket list. I am still in shock while I'm writing this article. Thank you to Smart and PLDT for making this happen! Congratulations on the new logo and I'm sure this is the start of so much more for the Filipino people!

For more information about Smart:

Smart Communications

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Visit their official website

http://smart.com.ph/

The Importance of Branding

Branding can make or break a product; and I have been engaged in the industry for several years now. Making each part of a manufactured product feel like something at the back of your hand is one of the key goals in making a successful marketing campaign. This calls for a major information overload, brainstorming and logo designing activities so if they see it visually they would recognize your brand immediately. This has been done by a lot of successful corporations and why wouldn't we be part of that success right?! Making all the effort to have that name recall each time your product is needed indicates success among other things. I would love to do the same to all my sites too. I've had quite a few running now.

With little technical knowhow on design and aesthetics it would be proper to have someone make it for me. I've seen quite a lot and one of them out there like LOGOMOJO.COM that makes these things professionally. Imagine how easy it is to whip up a logo of my own and get all the rest settled in. There are a lot of them out there but those who definitely stick to your memory are the unique and good ones. Branding takes a lot of stuff which also includes having images to represent you and your planned organization. I'm so glad things like these are easier since there are professionals who can do it pretty much every day of the week. Have you branded your sites? What is the single thing that you would want to get your sign recognized with? Have you ever planned something spontaneous like a marketing strategy like this?! Let me know!

How to Look Professional

Branding this site needed a lot of things and one of them is handling images to represent it; and also the things I planned to write about. I found my niche after a few years and to tell you honestly I'm still not happy on the COW theme going on my site. No matter how I desperately try to make things a little professional looking it comes to a point where the cute and adorable still come in. I know how long I have been staying with it (probably since 2002 or earlier than that) and I have been contemplating on changing this integral part of the web site. There are several great institutions like LOGO MOJO that does this professionally and I am weighing my options. If I come to perfect my logo design then the rest would just follow. It's one of the things that I'm trying to accomplish before the year ends. I know that is a long time but it's nice to start early eh?!

If that pushes through I might need to change the site template too. That is going to be another story. I love of having the idea of going ultra modern and professional looking. How in the world would a cow do that? I don't have any idea but I must say that I have already survived the trials and struggles of maintaining this for the past few years. How could I go wrong? I know I can do this!

Perfect Branding Ideas

This weekend was really a good one for me. I had time to create new business cards for my site, my photography business and my day job. I've got an alter ego to say the least but I had to keep it that way so I would stay organized. It may look like I have 3 personalities but the clientele is different. I seldom have people who need services that overlap with them but if ever I do I try to still see if they would lean towards one or the other. I don't actually have that much thought put into the company name for the photography business nor have I made a logo for it but I'm trying my best to still represent a brand with just the name. This reminds me... I think it would be better to have my own Custom Logo Design now that I'm gearing towards making this an official brand.

My idea of still having the word "light" on it stays to pay homage to my Masters. I've been lucky that I was taught by the best in the industry. I have this certain notion of having my brand to be at par with what they have been doing in the fashion photography industry and I'm killing most of my shots because of it. I only want to release those which pass my standards and I won't second guess myself this time like when I initially used to a few months back. It was really hard to tell you the truth; but if I'm going to do this and do justice to what they have taught me I have to play the right game. I want to be represented with a brand that would stand out from the crowd. I want to be more than the usual. I want it modern and unique but I have to make sure it represents me and my work well. Maybe institutions like LOGOMOJO can do the deed; I'll try and see if they can help me.

What do you think I should call this then?! Do you have any suggestions?!

To Buy or Not to Buy

I never knew it was going to be hard to make a choice about the property we were planning to buy somewhere south of Manila. It seems that I have a few questions to ask first before purchasing it for my family and I would not want to get my money spent on worthless ones so I took a short trip yesterday and checked the village out. It was a parcel of land spanning the right part of the road where there are a couple of Pineapple plantations. It was a nice place although I was a little dumbfounded why they did not have a sign of some sort in front of the actual village. The real estate company did not have a corporate office and they were just situated on a vacant lot that had three tables and a couple of assistants to man the stations. It seemed to me that they were just fly-by-night corporations but since I was there for a specific reason, I went ahead and asked about it.



The lot that I was trying to buy was very near the pool, the church and the club house that they plan to put up. They are still unfinished so I did ask if they have an estimate when the amenities are going to be accessible but apparently they are clueless. I know they were from one of the premier real estate companies in the metro but it was really not that appealing anymore. They did not even have Real Estate Logos which made them really look unprofessional. I think they need to fix things first before I am going to be convinced to pay for it. I however was impressed with the model house that they showed us. It was the ideal three story house with a large garden outside and a parking space that could fit around 2 vehicles. I know this is going to be expensive if we were on the other side of the road because that part had a view overlooking a world renowned volcano. If only they make things better this would have been an easy decision. Now I'll ask you guys, to buy or not to buy?!

The Change I Need

With my goal of renewing the whole layout and identity of my site this coming 2010, I was thinking of how to replicate and create a new logo for my home page. I knew it was going to be a little hard as I was always using a dynamic GIF file for my logo. It was not the same as I presented it to clients, enthusiasts and supporters because of the huge difference it makes on printed paper. I had to explain the concept often times which literally took a lot of time. Re-branding is going to be hard and it would need changes to simplify my site. It was something that I should have done years ago. This is indeed inevitable.

Where do I go to design logos? Who do I turn to when I need it now more than ever?! Maybe this is the answer!



Imagine as you start your own logo contest for around 4000 professional and non professional designers. You can roughly get 70 to 900 entries to choose from in one day. LOGOMYWAY.COM offers this great opportunity that can finish the job in just a few hours. Where else can you get that?!

Once I finalize details, the site will definitely hear from me. Aren't you glad you read it here?!

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