We've known BUM for a couple of years now. They've done remarkable collections, unbelievable shows and had the cream of the crop as far as endorsers go. They've been the authority as far as teen street fashion is concerned, and they're showing how they've been leading the pack in this show.
Worldwide soft drink brand Pepsi partnered with them in this capsule collection. What does this mean? They're becoming one, imagine how this would look like in merchandise. The logo, things that represent the Pepsi brand will be immortalized in shirts, caps, jackets, pants made for and by BUM.
I bring you the whole show in photos. Thank me later!
|The first hour was all about this gorgeous lady DJ - they did this to put us on the mood first. On to the show!
|Then the first lineup of models came out. The clothes were just so promising!
|Graciella, I'm trying to find her in IG but didn't see her LOL
|Apparently this guy is Kuya Omu Rice, the famous one who sells on the streets. He's a model pala!
|My loves #BiGuel, Miguel Tanfelix and Bianca Umali
|Spotted, Andrea Brillantes
Now that you've seen the whole show, go visit BUM boutiques nationwide and get those BUM x Pepsi Merchandise which is available only for a limited time. Ahh I can see all the Pepsi collectors scrambling to get their hands on these!
As I see, these all look so cool!