Every year, Readers Digest Philippines has been tapping an independent survey agency where Filipinos get to vote the best of the best trusted products, services and personalities. Contrary to talks, they need not to be a subscriber of Readers Digest to vote for their favorites since they started this and yes, they are the ones who commission every year. Several of these brands, people, actually have been recognized for several years.
The methodology, the way they do the surveys are still the same. In the Philippines, the sample size is around 2000, but have 8000 individuals overall for the Asia Pacific market to do this in different regions. Being in this list just means you're trusted by Filipinos, and it is indeed important to a lot of people especially for those who look for quality, and the best in the different industries. The celebrities who got the awards this year include Former Vice President Noli De Castro, good looking broadcaster Atom Araullo, Volleyball Phenom Alyssa Valdez and the Unkabogable Vice Ganda.
Here's the complete list of awardees this 2024!
Most Trusted News Presenter is Former Vice President Noli De Castro
Most Trusted Presenter for News and Current Affairs is Atom Araullo
Most Trusted Sports Personality is Alyzza Valdez
Most Trusted Variety Talkshow Host is Vice Ganda
Platinum Awards
Bank went to BDO
Credit Card also went to BDO
Drugstore/Pharmacy is Mercury Drug
Health and Beauty Retail Store went to Watsons
Life Insurance went to Sun Life
Mattresses - URATEX
Milktea - Macao Imperial Tea
Pen - Pilot
Travel Insurance - AXA
TV Network - GMA Network
Gold Awards
Travel Insurance - Pacific Cross
Air Conditioner - Carrier
Air Conditioner - Panasonic
Washing Machines - Panasonic
Vacuum Cleaners - Panasonic
Optical Shop - Ideal Vision
Airfreight - J&T Express
Refrigerators - Sharp
Washing Machines - Sharp
Washing Machines - Whirlpool
TV Network - ABSCBN
Cooking Oils - Baguio Oil
Drug Store/Pharmacy - Watsons
Investment Funds - BDO
Consumer Loans - BDO
Life Insurance - AIA
Health Insurance - AIA
Life Insurance - AXA
Health Insurance - AXA
Personal Computers (Desktop, Notebook, Tablet) - Acer
Natural Food Supplements - USANA
Plasticware - Orocan
Travel Insurance - BDO Insurance
Here's the acceptance speech done at the awards night, please, enjoy!
Cheers to all the winners, and I hope they do the Filipino public good as they put their trust on your brand's name all these years.
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