VICE GANDA, ALYSSA VALDEZ, Noli De Castro, Atom Araullo Among Recognized at Reader’s Digest Trusted Brands Awards

Monday, March 25, 2024

Every year, Readers Digest Philippines has been tapping an independent survey agency where Filipinos get to vote the best of the best trusted products, services and personalities. Contrary to talks, they need not to be a subscriber of Readers Digest to vote for their favorites since they started this and yes, they are the ones who commission every year. Several of these brands, people, actually have been recognized for several years. 

The methodology, the way they do the surveys are still the same. In the Philippines, the sample size is around 2000, but have 8000 individuals overall for the Asia Pacific market to do this in different regions. Being in this list just means you're trusted by Filipinos, and it is indeed important to a lot of people especially for those who look for quality, and the best in the different industries. The celebrities who got the awards this year include Former Vice President Noli De Castro, good looking broadcaster Atom Araullo, Volleyball Phenom Alyssa Valdez and the Unkabogable Vice Ganda.

Here's the complete list of awardees this 2024!

Most Trusted News Presenter is Former Vice President Noli De Castro

Most Trusted Presenter for News and Current Affairs is Atom Araullo

Most Trusted Sports Personality is Alyzza Valdez

Most Trusted Variety Talkshow Host is Vice Ganda

Platinum Awards

Bank went to BDO

Credit Card also went to BDO

Drugstore/Pharmacy is Mercury Drug

Health and Beauty Retail Store went to Watsons

Life Insurance went to Sun Life

Mattresses - URATEX

Milktea - Macao Imperial Tea

Pen - Pilot

Travel Insurance - AXA

TV Network - GMA Network

Gold Awards

Travel Insurance - Pacific Cross

Air Conditioner - Carrier

Air Conditioner - Panasonic

Washing Machines - Panasonic

Vacuum Cleaners - Panasonic

Optical Shop - Ideal Vision

Airfreight - J&T Express

Refrigerators - Sharp

Washing Machines - Sharp

Washing Machines - Whirlpool

TV Network - ABSCBN

Cooking Oils - Baguio Oil

Drug Store/Pharmacy - Watsons

Investment Funds - BDO

Consumer Loans - BDO

Life Insurance - AIA

Health Insurance - AIA

Life Insurance - AXA

Health Insurance - AXA

Personal Computers (Desktop, Notebook, Tablet) - Acer

Natural Food Supplements - USANA

Plasticware - Orocan

Travel Insurance - BDO Insurance

Here's the acceptance speech done at the awards night, please, enjoy!

Cheers to all the winners, and I hope they do the Filipino public good as they put their trust on your brand's name all these years.


No comments: