Looks like another laurel got placed in foodpanda's head as it just copped the Silver Award at the 2022 Marketing Excellence Awards. This is for their efforts on the recent campaign called #Cravingfor Emoji Engine which they ran on the Twitter platform last year.
This was through the handy work of Entravision MediaDonuts (a partner agency) and is considered as one of three grand winners. This is under the Social Media Marketing category. foodpanda's Head of Integrated Marketing Communications Ms. Lorelei Olalia says "There are lots of food related talk on Twitter and it has helped foodpanda to reach our intended market." Entravision MediaDonuts being the ad arm of Twitter in the country provided needed awareness and engagement through their #OnlyOnTwitter format which gave foodpanda users the ability to get vouchers and see tons of partner restaurants they have on the app. This has also given them positive brand sentiments which is part of foodpanda's goal to build strong relationships.
Guilherme de Moura Porto the Director for growth of foodpanda Philippines thanks Entravision MediaDonuts Philippines and Marketing Interactive for the recognition and is optimistic that their partnership with Entravision MediaDonuts will bear more fruit in the coming years.
Congratulations foodpanda! This is indeed well deserved!