The Skin Magical Caravan: Helping Communities

Friday, February 28, 2020

I saw Ghie Pangilinan on the cover of Experience Travel Living mag a couple weeks ago (which I also happen to have an article about Antipolo), the woman who owns Skin Magical, a very successful beauty brand in the Philippines. The young CEO has already made a success out of her brainchild in 4 years and wanted to actually share her success with other people.

As Filipinos still look for the easiest and most affordable way to stay and look nice, it is evident that this market segment is growing because everybody wants to take care of themselves. Recently, the beauty magnate started 2020 with the Skin Magical Learn and Earn Caravan + Skin Magical Cares (as part of her CSR efforts). A total of 150 individuals from her own community in Morong, Rizal where she taught how they too could start their businesses and a little brief on how to do online selling. This includes regular joes, mothers, just about anyone who wanted to make a living. 

Ms. Ghie Pangilinan says “My goal is to share my business to a lot of people. I give them advice on how to succeed in this field and how to treat clients like friends. I also shared my story and how this wife of an OFW made it in the beauty industry. It takes a lot of patience, hard work and honesty.”

The caravan also went on in other places like Bulacan, Quezon City, Pampanga, Caloocan, Laguna and also featured a live selling “Gandang Palaban Reseller” game where participants won reseller packages. This February, they will conduct more in Nueva Ecija, Zambales, Tarlac and Bataan. They have also conducted relief operations during the Batangas crisis where a lot of people were displaced by the Taal Volcano eruption. They helped 400 families and continue to do so in the weeks after. 

Aside from these activities, Ghie Pangilinan is going to have her Skin Magical book and brochure published via ABS-CBN Publishing within the year. She will be sharing her success story to more people in hopes to inspire them to work hard and achieve what she has had in the last few years. That’s just awesome to see her help and lead by example, I’m gonna try the products this month and hope it does wonders!


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