The much awaited yearly event recognizing the best of the best in products and industries done by Reader’s Digest fans and readers just happened this weekend, and yes the results are finally out! I couldn’t agree more about who and what brands got into the list. And for sure, you know a lot from this list who’s ultimately - trusted by Filipinos.
The Personalities that Filipinos Trust the Most are:
Most Trusted Radio Presenter
Most Trusted TV News Presenter
Most Trusted Entertainment/Variety Presenter
Most Trusted Sportsperson
Senator Manny Pacquiao
Reader’s Digest Platinum Awards are given to brands that are exceptional. Some of the brands in this category have won several times in the past, and yes, Filipinos still love them!
Banks: BDO (Banco de Oro Unibank Inc.)
Broadband/Fiber Internet Services: PLDT Home Fibr
Credit Card Issuing Banks: BDO (Banco de Oro Unibank Inc.)
Life Insurance: Sun Life
Optical Shops /Stores: Executive Optical
Pharmacies/Drug Stores: Mercury Drug
TV Network: GMA
Then they proceeded giving the Reader's Digest Gold Awards. These go to outstanding brands who's done remarkable products and services according to consumers.
Air Conditioner: Carrier
Air Conditioner: Condura
Air Freight/Courier Service: J&T Express
Air Purifier: Sharp
Baby Store: Mothercare
Consumer Loan: BDO (Banco de Oro Unibank Inc.)
Cooking Oil: Baguio Oil
Face Mask: CopperMask
Face Mask: Indoplas
Investment Fund Company: AIA
Investment Fund Company: BDO (Banco de Oro Unibank Inc.)
Life Insurance: AIA
Life Insurance: Manulife
Milk Tea Shop: Macao Imperial Tea
Optical shop/store: Ideal Vision Center
Personal Computer: Acer
TV Network: ABS-CBN
Washing Machine: Sharp
Washing Machine: Whirlpool
Here's an interview we did with Sheron White, Group Advertising and Retail Director for Asia Pacific and Maricarl Garcia the Advertising Sales Director of Reader's Digest Philippines. Certainly, these brands will enjoy the awards they received today and wear it proud on their packages. Congratulations to the winners and I hope they carry these badges and trophies proud after being recognized as the best in the industry.
*Raises glass* Cheers!