Linksys Launches New SMB Line

Sunday, March 16, 2014

It was nostalgic to see the brand again; Linksys which I've been well acquainted "with" for the last 11 years has just recently launched their new business line tagged as Linksys Small Business which holds a few familiar network devices under its belt. If you remember, they had the RV series, some cameras and storage devices that were transferred to Cisco. Now that Linksys is with Belkin, they want to bring the legacy of the brand name back in small business. Hence, the aggressive release of a range of new gigabit switches, routers, surveillance cameras that are designed to meet the connectivity and security needs of small and medium businesses in the Philippines.

International Micro Village Inc. (Authorized distributor of Linksys in the Philippines) had a small luncheon in Conti's Greenbelt 2 a few days ago to brief the resellers about the new devices. Some press and online peeps were there too. Jai Thampi, Head of Product Management for Linksys in Asia Pacific, Japan, China and Middle East started by explaining about what happened with Cisco, Linksys and Belkin. In a nutshell, nothing has changed much. They will still exist as a separate brand and will continue to get the good things with Belkin and integrate that with Linksys products and vice-versa. They have been successful so far and starting off with new and improved products like these under SOHO devices will show how committed they are to make consumer lives better in the "network" and "Internet" side of things department.

Bringing back the heritage of the Linksys brand hence the best router in the market wrt1900. More technology and investing on more powerful hardware. Their brand research shows that their target market is still SOHO. They think about how the business grows and give the public fundamental working network devices. This is the Linksys SMB Product strategy, they will make their approach scalable so the network would be ready as your businesses becomes bigger.

He also mentions that pretty soon home automation on these products will be done much like the WEMO technology they do in Belkin products. Connect, Unify and Power. This is their call.

Shown above is their LINKSYS LCAD03FLN which is a 1080p 3MP Indoor Night Vision Dome Camera, LINKSYS LCAD03VLNOD 1080p a 3MP Outdoor Night Vision Dome Camera, LINKSYS LCAB03VLNOD a 1080p 3MP Outdoor Night Vision Bullet Camera and LINKSYS LCAM0336OD 1080p 3MP which is an Indoor/Outdoor 360 Mini-Dome Camera are all available in authorized resellers of International Micro Village Inc. nationwide!

They presented also two vpn routers, LINKSYS LRT214 and LINKSYS LRT224. The difference is just the 2 Internet ports. It also supports OpenVPN and EasyLinkVPN which makes things easy if you need to access your network remotely. IPSec VPN throughput is at 110 which is higher than other brands. They briefed the resellers pretty much with just these selling points.

I wish I could test these devices out in my home soon especially the VPN routers. Other than that, their security cameras looks promising. I didn't like what it aesthetically looks like though it might be a standard that they are following that's why it' looks like that (compared to the old WVC cams they had). Will I get to test them out soon? I hope so. 


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